Saturday, July 9, 2011

Tail-End

There's two types of self-aggrandizement: necessary self-aggrandizement, and insecure self-aggrandizement. The former is simply marketing. Sometimes the only way to stand out in a sea of "me-too's" is to embellish. Everybody does it. The only way to compete is to do it better than everybody else.

But the latter case is simply because of insecurity.

This insecurity manifests itself in different ways, and one of those ways is in an e-mail signature. What is an e-mail signature? It's just text appended to the end of every e-mail you send out. Most people just sign their names and position, but some take the e-mail signature to the extreme.

Is it really necessary to put in a signature that's more than 5 lines?

These are some real-world examples:

(Name)
University of California, Irvine
Political Science, School of Social Science
Urban Studies and Social Ecology, School of Social Ecology
Chief of Staff, Office of the President, ASUCI
Bus Driver, Anteater Express, ASUCI
Student Assistant, CDRF Core/Anderson Lab (iMind)
Mobile: (xxx) xxx-xxxx Email: xxx@uci.edu

-----

(Name)

University of California, Irvine

Political Science, School of Social Science

Literary Journalism, School of Humanities

Public Relations Commissioner, Office of the President, ASUCI

Staff Writer, New University

Mobile: (xxx) xxx-xxxx Email: xxx@uci.edu

-----

(Name)
University of California, Irvine
Literary Journalism, School of Humanities
xxx@uci.edu

New University Staff Writer
3100 Gateway Commons
Media and Communications Director,
Office of the Student Regent
Humanities Gateway 1305
The Vine Assistant Editor,
Office of the President, ASUCI
G244 Student Center

-----

I'm not impressed at all.

Jomatto
Master of Propaganda
Blood Type O
Old Enough to Drink
Asian

Pretty Good Gamer
Not Bad at Writing
In the Greatest Place in the Universe

Better Than You